Noelani McGadden

Noelani McGadden is a business executive with over 25 years of experience that spans wireless, mobile cable/broadband, IoT and startup industries. Prior to Senet, Noelani worked as a consultant with a host of channels including ATT, Charter, Verizon, KDDI, Samsung, T-Mobile and Telia Mobitel to name a few. As a result of her experience in this market, Noelani has deep expertise in creating strategic go-to-market plans around value-added services and has helped telecom providers exploit new business models based on specialized IoT services. She understands the challenges around creating a framework in nascent markets and has prepared “connected-product” support strategies for IoT companies to accelerate adoption and drive long-term brand value.

Noelani has lived and worked in Japan, Israel, Holland and Sweden and has spoken on IoT and design at Carnegie Mellon University. In her spare time, she enjoys watching her daughters in gymnastics and diving and her son in golf and hockey.